SEO Case Study – Nutritional Cleansing NZ

SEO Case Study – Nutritional Cleansing NZ
An increase in Organic Search Traffic of 3453% within the first 6 months.

Nutritional Cleansing:

Are distributors and coaches for Isagenix weight loss, cleansing and energy products in New Zealand.

www.nutritional-cleansing.co.nz

Goals:

Increase organic search engine visits to the website

Improve the quality of sales leads

Generate more customer enquiries

Grow online sales

The Approach Taken By Bounce:

Research was undertaken to identify keywords that would be most likely to capture their target audience.

On-page SEO/Optimisation focused in on Isagenix products and specific terms to match customer needs – detox, weight loss, energy supplements.

To drive direct sales, Bounce ensured the Shop page was one of the best performing pages in search.

Recommended relevant links to them to enhance their coverage, and boost their Google results.

Results:

Organic Search Traffic grew by 3453% within first 6 months

After a year, Organic traffic represented 86% of visitors. Generating over 25,000 visitors.

Graph shows proportion and growth of Organic Search traffic - over the first year.

Sales also grew by over 500% within the same 12-month period.

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